Making room for innovation and quality: the Award
recognises the merit of companies presenting the most convincing product, thus
giving retailers an additional tool to make their purchasing choices in the
best way.
The 2027 edition grows: thirteen categories across skis,
snowboards and winter outdoor, two expert juries and a new special prize
dedicated to safety, the ITAS Safety Award, reserved for helmets.
Taking part means putting your flagship products in the
spotlight and competing for a tailor-made visibility package.
2
expert juries
13
categories
1
ITAS Safety Award special prize
Entries for the Prowinter Award 2027 are open from 21 September to 19 October
The winner of each category
receives a visibility package including:
Inclusion in a dedicated press release distributed to the trade media
Editorial article on the official Prowinter website
Newsletter sent to the qualified contacts of the fair
Personalised posts and stories on the official social media channels
Digital promo kit for the company's own communication of the recognition (logos, badges, claims, ready-to-use graphics)
Inclusion in the Prowinter Award Special in collaboration with MagNet (Outdoor Mag/Snow Business)
Display unit to give value to the winning product at your stand
Nominated products are recognised too: from 7 December the companies of the nominated products may use the digital badge "Nominee Prowinter Award 2027" in their communication, under the conditions of use set out in the regulations.
Instructions to redeem coupons: Enter the coupon code you received digitally or in paper form. Code example: AAAXXAAAXXXXXXX 1. click on "Check Coupon" 2. select a date and click on "add" 3. to change the date, select another date from the drop-down menu of the corresponding coupon and click on "change date".