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Fiera Bolzano

Bridge between North and South

The Exhibition Center positions itself as the meeting point of the Alps and considers itself as the most important network for enterprises in the German-speaking areas and in Italy.

Why you should visit Fiera Bolzano

Located in a bilingual region, Fiera Bolzano is the ideal meeting point for companies from the German-speaking areas of northern Europe and their Italian-speaking counterparts to the south. Our events focus chiefly on  tourism and hotels, winter sports and Alpine technology, Alpine agriculture and industry, sustainable building and renewable energies.
 

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Why exhibit at Fiera Bolzano?

Located in a bilingual region, Fiera Bolzano is the ideal meeting point for companies from the German-speaking areas of northern Europe and their Italian-speaking counterparts to the south. Our events focus chiefly on subjects relating to the Alpine economy, with a particular preference for areas in which the Trentino Alto Adige region is an acknowledged leader at national or international level.

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News

From 24 to 26 November 2016 Interpoma is back

INTERPOMA

In a constantly changing climate, Fiera Bolzano is already working towards the tenth edition of its biennial trade fair dedicated to cultivation, conservation and commercializationFrom 24 to 26 November 2016 Bolzano's exhibition centre will host the ...

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Successful collaboration extended until 2022

ALPITEC CHINA

Recently representatives of the organizers of the Munich International and Bolzano trade fairs (Messe Bozen) met on the strength of seven years of successful collaboration to draw the road map for a prosperous shared future in China. They agreed to e ...

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From 24 to 26 November 2016 Interpoma is back

In a constantly changing climate, Fiera Bolzano is already working towards the tenth edition of its biennial trade fair dedicated to cultivation, conservation and commercialization

From 24 to 26 November 2016 Bolzano's exhibition centre will host the next Interpoma event, the biennial trade fair for the cultivation, conservation and commercialization of apples.

Expectations are high for the coming year when the trade fair held in Alto Adige, one of the major apple-growing areas in Europe, will celebrate its tenth edition. In 2014 Interpoma actually increased its visitor numbers by 12.5%, reaching its goal of 18,000 industry operators participating during the fair's three days. With 423 exhibitors from 20 different nations and visitors from 70 different countries, the exhibition has affirmed its truly international scope. One of the most eagerly awaited events at Interpoma is undoubtedly "The Apple in the World" conference, led by the fruit-growing expert Kurt Werth who, thanks to the input of speakers from around the world and his international focus, is the ideal person to take stock of the current situation and tackle market trends and the tendencies of the sector.

In a constantly changing climate, there will be many topics to discuss during the next event. As the second highest producer in Europe after Poland, Italy has had to take account of a record production over the past season, as has the European Union as a whole. According to figures published by Assomela (The Consortium of the Organisations of Italian Apple Producers), the quantity produced in 2014 was registered in Italy at over 2.4 million tonnes of apples, a rise of 14.3% compared to the previous season. It was also an exceptional year for the whole of the European Union, where production reached a high of 11.9 tonnes.

This aspect, together with the reopening of trade flows following the Russian embargo, led to a rather turbulent start of season characterized by a strong pressure on prices. The situation has gradually settled down and, particularly over the past few months, the market has shown signs of recovery with record sales helping to dispose of existing stocks. At the end of April 2015, total sales in Italy actually reached a level of 1,698,034, or a rise of 18.4% compared to the same period in 2014. With just a few months to go before the end of the season, the aim is to put the entire production on the market before the 2015 harvest, in order to have a good base from which to launch the 2015/2016 commercialization.

From the international point of view, there is a decreasing trend in the trade flows of apples between the Northern and Southern hemispheres, due to complex international balances and the unfavourable Dollar/Euro exchange rate. This too will be a topic for discussion and review at the tenth edition of Interpoma, taking place in Bolzano (Alto Adige, Italy) from 24 to 26 November 2016.

For information: www.interpoma.it/en
Facebook: www.facebook.com/Interpoma
LinkedIn: www.linkedin.com/company/interpoma-cultvation-storage-&-marketing-of-the-apple
Youtube Live-Channel “Interpoma”: https://www.youtube.com/interpoma

Successful collaboration extended until 2022

Recently representatives of the organizers of the Munich International and Bolzano trade fairs (Messe Bozen) met on the strength of seven years of successful collaboration to draw the road map for a prosperous shared future in China. They agreed to extend their cooperation arrangements for joint staging of a trade fair focused on sports, fashion and lifestyle brands in Asia, the ISPO Beijing, and the trade fair for mountain and winter technologies, Alpitec China, up until 2022.

Alpitec China is now in its eighth year. The trade fair has dedicated exhibition space measuring 1500 square meters and attracts 65 international as well as Chinese exhibitors from the infrastructure sector. The decisive success of this initiative was at one time scarcely foreseeable, but the future now looks encouraging and challenging in the light of Beijing's bid to stage the 2022 Winter Olympics.

In 2009, planned as a sectoral expansion of the existing Munich Trade Fair of ispo china (renamed after “ISPO Beijing”), this double event has now grown into the 360° winter sports platform for China and the whole of Asia. While ISPO Beijing covers sectors of clothing, apparel and equipment for retailers and ski rental businesses, Alpitec China extends the offering to include ski lift facilities, artificial snow machines, piste grooming vehicles and access control systems. The perfect symbiosis achieved through this combined strategy is convincing in every respect. As a consequence, the extension of this contract was really only a matter of time, and today it has been officially validated.

"We are delighted, as junior partners in this expansion of our Alpitec infrastructure trade fair to Asia to remain able to count on the support of such an expert partner as Messe München International in building an attractive joint event with ISPO Beijing", stated Armin Hilpold, President of Messe Bozen. The departing director of Messe Bozen, Reinhold Marsoner, had this to add: "The successful path that we have traveled together successfully justifies our ambition, which is to create a unique and complete offering that leverages to the full all the potential synergy benefits each party has to offer one another. In signing this document together, we have laid the foundations for a successful and shared future!"

The next event for ISPO Beijing and Alpitec China will be held from 24 to 27 February 2016 in the China National Convention Center in Beijing.

All information about the trade fair: www.alpitec.cn

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