Don’t panic...it’s organic!
Organic production and market strategies
Organic farm Markus Ladurner in Algund/Lagundo
- Markus Ladurner’s organic fruit farm is situated in
Algund/Lagundo on the Plarser scree cone at an altitude of 500 metres. The farm
has been run according to organic guidelines for almost 30 years.
- The varieties
Gala, Golden Delicious, Braeburn, Natyra, Topaz, Pink Lady and Cosmic Crisp are
grown on the farm’s approximately three-hectare site.
Juval Fruit Cooperative (VIP) in Kastelbell/Castelbello
- JUVAL is one of seven fruit cooperatives in Val Venosta, united under the VIP (Association of Val Venosta producers of fruit and vegetables) umbrella. The JUVAL in Kastelbell/Castelbello is technically state-of-the-art, as evidenced by our tour. Since the 2019 harvest, the entire organic production of Val Venosta has been processed at JUVAL.
- Since then, JUVAL has also had an automated high-rack warehouse, which makes all stored varieties – sorted by color and size – available at any time through a computer-controlled system. The unique feature of JUVAL is a visitor tour that offers insight into the production process..
When: Thuersday, 26th November 2026
Where: departure by bus from Piazza Fiera at 08:30 am and return at 12:30 pm
How: Participation fee € 120, with online ticket to be shown at the time of departure
In English without translation
