> SPORTITALY 2007 > Appointment
Program of Events
The heart of the tradeshow will be the SPORTITALY FORUM, located in the center of the pavilion.
The dynamic program of events that is rich of valuable content will include:
· a fashion show,
· a presentation of products and what´s new in the sector,
· discussions on sales and marketing strategies,
· examples of national and international sales success,
· current market information.
SPORTITALY Fashion
Program
The fashion shows will take place 4 times a day, and will give agencies the possibility to expose their own products in the best way, and visitors a good way to see what are the new tendencies. Modern and spectacular choreographies will be the best way to present the new sportive fashion collections.
Sunday 18th February 2007
11:45 Fashion Show #1
13:00 Fashion Show #2
14:30 Fashion Show #1
16:30 Fashion Show #2
Monday and Tuesday 19th - 20th February 2007
11:00 Fashion Show #1
13:00 Fashion Show #2
14:30 Fashion Show #1
16:30 Fashion Show #2
BRANDS
Show #1
Exxtasy - Helly Hansen - Kilkenny
Luis Trenker - MB Sport - Uvex - Vist - Zero RH
Show #2
Astrolabio - Brugi - Cacao - Invicta
Dkb - Icepeak - Löffler - Nordsen - Papermoon
Valles equipment test
In the Valles ski resort, situated about 45 minutes from Bolzano, near Bressanone, will be given the possibility to test directly on the snow the brand new equipments exposed in Sportitaly.
Test Center
Place: Valles - near Bressanone
When: Monday 19th and Tuesday 20th February
Access: only with the SPORTITALY BUSINESS CARD
Brands: Atomic - Blizzard - Diamir - Dynafit - Dynamic - Elan - Nordica - Stöckli - Vist - Völkl
Shuttle bus:
From Piazza Fiera: 9:30 - 12:30
From Valles: 14:00 - 16:30
How to reach Valles with a private car:
Coming from Brennero or south on the highway A22, exit Bressanone/Val Pusteria, follow the direction of Brunico/Val Pusteria (E45). After 3 km before the tunnel, turn right to reach Rio di Pusteria, and then follow the indications for Valles.
Informative Workshops for traders and companies
During Sportitaly, many occasions to learn and inform will be given. With highly informative workshops, it will be given the chance to hear about diverse themes.
WORKSHOPS
CONGRESS CENTER 4 POINTS SHERATON FIERA BOLZANO
Monday 19th February 2007
from 11:00 until 13:00
Focus Meeting Assosport - in italian
From 15:00 until 16:30
"Winter sport - Target - Sponsorship opportunity and mediatic potentialities"
Presented by Immagine & Sport - in italian
From 16:30 until 18:00
Workshop market research "Sport and Fashion: the consumerīs orientations, opportunities for the companies and the retail"
Presented by Assosport and SITA Research and Observatory Fashion Sportsystem - in italian
Tuesday 20th February 2007
From 10:00 until 12:00
WORKSHOP : Know and bind the own client
- "Europeans consumers - presentation of the newest research results concerning tendencies of consumption in Europe" Reinhold Marsoner, Fiera Bolzano
- "No business without showbusiness: emotion and integration in the sport trade" Christoph Bründl, "Intersport Austria"
- "Systems of customer loyalty through specialised resale" Stephan Künz, Sportler SpA
With simultaneous german/italian translation and buffet included
Focus meeting ASSOSPORT
A prestigious appointment: Monday 19th February ASSOSPORT, exceptional partner with Fiera Bolzano, will present results from a brand new market research done on the tendencies in the world of sport articlesīdistribution, and will be given the "Chiarino Cimurri" prize.
You can see that during Sportitaly there will be plenty of things to see and learn. From informative moments to entertainment, you will of course have the possibility to meet suppliers and colleagues in a new atmosphere that we make this fair not only useful, but beautiful to see.
...and this is not the end!
Many champions during SPORTITALY
At the PHYTOPERFORMANCE stand (C21/35) Monday 18th will be present Rossano Galtarossa, Olympic champion and 5 times rowing world champion and testimonial of the agency until Pekin 2008.
At the stand GRONELL (C19/58) will on Monday be possible to meet 3 alpinists, who will illustrate the characteristics of the new OutDry membrane: Mario Merelli, Renzo Benedetti e Silvio Mondinelli, who will also be present at the MICO stand (C21/58).
Others athletes are still to be seen during Sportitaly, for example Cristina Paluselli, 2 times winner of the Marathon Cup of Nordic ski, and Gunther Plunger, Master A1 world champion. Finally, at the SALEWA stand will be on Monday the alpinist Christoph Hainz.
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