Alpitec - The only meeting point of the winter sector in Italy

Alpitec is the only international trade show that is devoted to mountain and winter technologies in Italy. The high quality of this event is demonstrated by a large number of loyal exhibitors who have used this platform for presenting their new products since the launch of the show in 1997! The Bolzano Exhibition Center has positioned itself as a tradeshow location for the entire Alpine region, viewing itself as an important contact exchange between companies from the German-speaking world and Italy.

The timing of the event in April is especially attractive for companies as well as for specialized visitors from the winter sports sector, who have the possibility to conveniently gather information about the newest products and technologies and transact orders for the up coming winter season. In addition Alpitec takes place together with Prowinter, the international trade show for rentals and services in Wintersport. The next edition of this unicque meeting point of the winter industry will take place in spring 2014.

 Feel free to contact our team for further information!

Professional exchange among experts

Establish valuable contacts at Alpitec with the visitors from the sector:

• Cable car and ski lift companies
• Directors and managers of ski areas 
• Ski lift and cable car employees
• Public administrators and communities
• Associations, institutions, and service providers
• Tourism and sports associations
• Mountain rescue services

The trade show is only open to registered visitors from the sector.

Advertising

The publicity measures of Alpitec are based upon the following pillars:

DIRECT MARKETING I Invitations for visitors are sent to approximately 15,000 selected and updated addresses both in Italy and abroad. On top of that, newsletters containing information on exhibiting companies, news of the event and statements of opinion leader are sent by e-mail at regular intervals to a target group of 5.000 selceted and qualified addresses.

INDUSTRY MEDIA I Print advertisements are placed and editorially structured articles are organized in the most important international trade journals. The formeost publications of the sector pay great attention to Alpitec and are also represented during the event with their own booth.

INTERNET (www.alpitec.it) Publication of product news, exhibitor lists, the accompanying events program, press releases, newsletters, and all other important information on Prowinter.

PR AND ADVERTISING I Alpitec is proud of it's excellent cooperation with the opinion leaders and the main associations of the sector at the national and international level, which are especially underscored by the sponsorship in spirit by the OITAF (International Organisation of Transportation by Rope), the Agency dor Mobility of the Autonomous Province of Bolzano, Dolomiti Superski, ANEF (Italian Association of cable car companies), DSI (association of the directors and managers of the Italian winter tourism resorts), Swiss cable car organization.
In addition, the partnership with Prowinter, increases the network of communication and visability for Alpitec with the following associations and organizations of the sector: FIS (International Ski Association), ISIA (International Ski Instructor Association), and FIL (International Sledge Association).

The trade show as a marketing instrument

In addition to face-to-face sales, participation in trade shows will be evaluated as the most important instrument for achieving nearly all sales goals.
This trade show offers you the ideal opportunity for:

• Opening up new markets
• Presenting the company image and products
• Observing and scouting out markets